Brand kit

The aperture, and everything around it.

Download-ready marks and supporting assets. Keep the emblem on navy or ivory, never on photography, and never recolour it outside the champagne gold gradient.

Primary emblem

App icon, favicon, watermark

Six-blade aperture in champagne gold on midnight navy.

PNG

Social banner

LinkedIn, X and YouTube headers

Wide lockup space on the left for headline and tagline.

PNG

Profile image

Chat apps, avatars, community profiles

High-contrast mark that stays legible at 40px.

PNG

Community onboarding graphic

Welcome posts and invites

Ivory field with space reserved for welcome copy.

PNG

Wordmark

ElevantMedia

Set ELEVANT in a high-contrast serif, then MEDIA in wide-tracked capitals between two hairlines. Always keep clear space equal to the height of the emblem’s aperture.

Palette

Midnight Navy

#14243A

Champagne Gold

#D5B98B

Warm Ivory

#F7F3EA

Deep Charcoal

#1C2430

Display type: Cormorant Garamond, light, wide tracking. Interface type: Inter for data, labels and the client portal.